During the month of November, or Prematurity Awareness Month, Medela today will be hosting a Virtual Human Milk (breastmilk) Collection Campaign. To participate in the Virtual Human Milk campaign, visit the Medela's Preemie Awareness Program website to register and vote for your favorite NICU.
According to the press release, the four NICU's that obtain the most votes will receive at least $5,000 each worth of Medela products or education services for their facility. One NICU will be selected one in each of four geographic regions. Medela has pledged to donate $20,000 in Neonatal Human Milk Support Products.
The campaign is being launched to honor the March of Dimes' National Prematurity Awareness Month and the thousands of dedicated Neonatal healthcare professionals nationwide.
In addition for voting for your favorite NICU, you can support the Medela company's efforts by purchasing Medela Baby Productson Amazon.
More about the Virtual Human Milk Collection Campaign
Medela. November 2, 2009. Medela Recognizes National Prematurity Awareness Month With Virtual Human Milk Collection Campaign. Press Release.
Medela. November 2009. Preemie Awareness Month Program – Medela.